Robert Morison is an accomplished business researcher, writer, discussion leader, and management consultant. He is an expert in mindshare marketing – the development of original management guides, rapid assessment tools, and other forms of intellectual capital that complement and promote a company’s products and services by capturing the interest of senior executives.
Most recently executive vice president and director of research with nGenera Corporation, he earlier held management positions with The Concours Group, CSC Index, and General Electric Information Services Company. He holds an A.B. from Dartmouth College and an M.A. from Boston University.
Bob has been leading breakthrough research at the intersection of business, technology, and human asset management for more than 20 years, working with over 300 major organizations and writing or editing more than 150 research reports and management guides on topics ranging from workforce management and business innovation to business process reengineering, collaborative business models, and business analytics.
He is co-author of Analytics At Work: Smarter Decisions, Better Results (Harvard Business Press, 2010), Workforce Crisis: How to Beat the Coming Shortage of Skills And Talent (Harvard Business Press, 2006), and three Harvard Business Review articles, one of which received a McKinsey Award as best article of 2004. His most recent HBR article is “Teaming Up to Crack Innovation and Enterprise Integration” (November 2008). Bob has spoken before scores of corporate, industry, and government groups, and is an engaging presenter and discussion leader on television, radio, and webcasts. He has been a commentator on workforce issues on Nightly Business Report on PBS.