How Good Is Your Analytics Initiative?
Jul 26, 2016
By Gil Press, Forbes
The International Institute for Analytics (IIA) has recently conducted a study to measure the analytics maturity of 50 industry-leading companies across 12 industry segments. The IIA defines five elements that must be in alignment for organizations to succeed with their analytics initiatives:
- high quality data.
- enterprise orientation—integrated and coordinated perspective to managing systems, data and people.
- leaders who fully embrace analytics and lead company culture towards data driven decision making.
- analytics efforts must be aligned with specific, strategic targets that are also aligned with corporate objectives.
- analytical talent that covers a range of skills from employees capable of using basic spreadsheets to accomplished data scientists.