Inquiry Response: Advancing Analytics Capabilities

Inquiry:

My organization has a hub-and-spoke approach to analytics and my team is one of the satellite business groups whose project proposals are perceived as less-valuable than other proposals with ROI certainty (e.g. sales proposals).

How do other organization’s business units in this position navigate this environment to move their analytics capabilities forward?

Response:

THE BIG IDEAS

  • Ensure Executive Alignment and Continuous Support

  • Design a Proof of Concept that Proves Value

  • Evangelize the Business Impact and Value

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