Three Paths for Aligning Analytics to Business Strategy

By Daniel Magestro, Jack Phillips, Feb 27, 2017

Available to Research & Advisory Network Clients Only

As organizations strive to build their analytics capabilities, an unexpected challenge has plagued many efforts: The activities of analytics teams and the investments made to support them aren’t in sync with what executives expect or desire. On the surface, it might have seemed straightforward for “business analytics” to be in sync with the business’s strategic needs. After all, the decision to invest in the first place was driven by the business’s needs, right?

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Driving Corporate Performance in Retail Through Analytics

By Jack Phillips, David Alles, Jan 12, 2017

Available to Research & Advisory Network Clients and Professional Members

As much as any industry today, retail sits at the intersection of both technological and societal change. Web, mobile, cloud, and data technologies are colliding with social media and changing consumer habits to make today’s retailers and consumers unrecognizable to an observer even 10 years ago. Emerging technologies leveraging the Internet of Things (IoT) will most certainly even further alter the retail experience. To keep pace with disruption, the most forward-thinking retailers are putting data and analytics to work to improve all facets of their business.

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AWS re:Invent

By Jack Phillips, Nov 29, 2016

Can’t make it to AWS Reinvent in Las Vegas this week, but want to keep up with what’s going on? A quick reminder that IIA will be covering AWS Reinvent for our research clients, as we did for O’Reilly’s Strata conference in New York earlier this year. This coverage of the major analytics technology events is a new feature of IIA’s flagship Research and Advisory Network (RAN) service in 2016 and includes access to both a written “Cliff’s Notes” summary and a hosted phone discussion around the most important trends, announcements and new technologies being showcased at each event.

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Thanksgiving Reflection

By Jack Phillips, Nov 24, 2016

In the spirit of Thanksgiving, I’d like to reflect on the past year.

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Scoring Goals with Sports Analytics

By Jack Phillips, Oct 07, 2016

The IIA team is always on the lookout for the increasingly varied applications of analytics. An athlete and longtime sports fan myself, I must admit I am particularly enthused when analytics intersects with sports and was excited to learn about the new Sports Biometrics Conference launching in San Francisco November 15 and 16.

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At IIA, we spend most of our time helping enterprises build, sustain and measure their enterprise analytics capabilities. But, we are always on the lookout for standout players who combine technology and analytics for good in their communities.

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One of the most common questions I get from analytics leaders is “How do I create an analytical culture?” This is usually voiced by leaders whose firms are starting out on their analytical journeys. There are a few moving pieces here. Bear with me as I unpack them.

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I wanted to share an update to my May blog post about my daughter Jane Phillips, an Oregon Episcopal School 4th grader, and her International Fair school project on big data.

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The Analytics Leader’s New Clothes

By Jack Phillips, Jul 17, 2015

No amount of spending, and no technology stack is going to make a company analytical. We’ve seen this fact lost on too many companies. Research shows that more than half of analytics projects fail, and technology is most frequently not the culprit.

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On the Lighter Side…

By Jack Phillips, May 19, 2015

On the lighter side this week, I was reminded of how commonplace data and analytics have become among young generations.

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