U.S. Gov. Bets Big on Linguistic Analytics

spy eye

Will the next 007 be schooled in analytics? Perhaps. The U.S. government is reportedly making a nine-figure investment to better understand how language shapes worldviews with the goal of improving its ability to glean intelligence from non-English speakers. It’s known as IARPA: Intelligence Advanced Research Projects Activity. In an article on The Atlantic‘s web site, [...]

What are Analytics? Well, It Depends…

Business Strategy

The word “analytics” seems to be on everyone’s lips — but how many of those people mean the same thing? The most common usage is associated with Google Analytics largely because it is the most widely available tool. Yet I bet if you took the average GA user and put them in front of a [...]

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