Research

Operationalizing Analytics for Intelligent Fraud Detection and Case Management

By Michael Ames, Robert Morison, Jan 31, 2018

Available to Research & Advisory Network Clients Only

Fraud is widespread and continues to grow, especially online. It’s a major problem in a variety of industries and government agencies far beyond the familiar areas of financial and retail fraud, where credit card information is compromised and fraudsters use it for online purchases. The problem worsens as criminals get more organized and technologically sophisticated and operate at greater scale. As fraudsters innovate and scale up, fraud prevention and investigation become more challenging, and advanced analytics become a bigger part of the solution.

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Improving Analytics Measurement 

By Robert Morison, Jan 10, 2018

Available to Research & Advisory Network Clients Only

This five-part research brief is designed to assist analytics leaders in taking stock of their analytics measurement programs, recognizing and filling any significant gaps, and raising their ability to communicate with the business and its leadership about analytics. This brief provides background and summarizes results and recommendations across the four measurement categories. A separate brief on each category details its findings. In this research, we surveyed 19 enterprises and asked, in each of the four categories, what metrics they use, what they’re good at and what they struggle with, and whether their measures incorporate five common methods or inputs: trends over time, internal customer views, external customer views, external benchmarks, and lessons learned.

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Improving Analytics Measurement Part 5 of 5 – Analytics Health

By Robert Morison, Dec 20, 2017

Available to Research & Advisory Network Clients Only

Analytics Health metrics address the question, “Are we maintaining and building the right capabilities to meet business demand and perform better in the future?” These capabilities can include people and skills, processes for execution and management, technologies and techniques, and data assets for analytics.

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Improving Analytics Measurement Part 4 of 5 – Results

By Robert Morison, Dec 18, 2017

Available to Research & Advisory Network Clients Only

The Results question is: Are the analytics outputs being put to good use and creating value for the enterprise? This is the most challenging measurement question to answer, and it’s naturally the question of greatest direct interest to the business.

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Improving Analytics Measurement: Part 3 of 5 – Performance

By Robert Morison, Dec 14, 2017

Available to Research & Advisory Network Clients Only

Analytics Intent poses the question, “Are we working on the right things?” Analytics Performance follows up with the question, “Are we doing those things well?” Are the analytics organization and its business partners performing the work of analytics efficiently and effectively? Are projects being executed as planned, and are everyday services being provided reliably?

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2018 Analytics Predictions and Priorities

By Bill Franks, Thomas H. Davenport, Robert Morison, Dec 07, 2017

Available to Research & Advisory Network Clients Only

Each year, the International Institute for Analytics takes time to focus on the latest analytics trends and the most pressing analytics challenges currently facing organizations. We gather the basis for our predictions from our day-to-day work supporting and advising analytics leaders and programs. Our insights arise from the breadth of expertise and cross-industry perspectives we receive every day from our clients, partners, and members of the IIA expert network. This is our 8th annual look forward into the upcoming year.

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Improving Analytics Measurement  Part 2 of 5 – Intent

By Robert Morison, Dec 06, 2017

Available to Research & Advisory Network Clients Only

Across the four categories of measurement, our survey respondents (by a slight margin) rate themselves best at measuring analytics Intent: “Are we working on the right things – the things that will make a difference to the enterprise?” Answering the question entails formulating and evaluating activities at two levels.

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Improving Analytics Measurement: Part 1 of 5 – Overview

By Robert Morison, Nov 27, 2017

Available to Research & Advisory Network Clients Only

One of the continual challenges for analytics leaders is measuring the work of their analytics groups and communicating the results to business leaders. Sound measurement and transparency form the foundation for strong working relationships, adequate funding of analytics, and trust in the analytics organization. The work of analytics organizations – or any groups chartered to improve enterprise performance by adding capability and introducing change – can be assessed comprehensively through four questions.

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How Analytics is Transforming Financial Services

By David Alles, Oct 25, 2017

Available to Research & Advisory Network Clients Only

IIA asked survey respondents in four segments (wealth management, US banks, Canadian banks, and credit unions) questions about their use of analytics in six customer engagement areas (customer experience, customer facing employees, web, mobile, social, and ROI). Results highlight why traditional financial services are vulnerable to disruption. Digital native companies universally excel at using analytics in these areas. However, even across leading financial services companies we see lagging adoption – especially in web, mobile, and social analytics. This is indicative of the analytics maturity gap between digital native companies and traditional companies and illustrates why traditional financial services companies have to accelerate analytics maturity to be more competitive. Based on the study findings, IIA’s faculty of top analytics practitioners and analysts then isolated key takeaways and developed recommendations for traditional companies in the financial industry to mature their analytics in effective, sustainable, and measurable ways

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Analytics and ARTful Leadership

By Eric McNulty, Oct 05, 2017

Available to Research & Advisory Network Clients Only

Data and analytics leaders are increasingly called upon to interpret an ever-more complex competitive and global landscape for their firms. This brief introduces the VUCAST framework for addressing this complex landscape and provides an overview of ARTful leadership principles.

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