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Analytics Maturity: Supply and Demand Harmony in the Information Economy

For over a decade IIA has set the standard for assessing and progressing the maturity of enterprise analytics. Flash back to the founding of IIA and this meant creating awareness around the power of data and analytics to gain a competitive advantage. Now, the challenge lies in adoption. In 2023 technical deficiencies are hardly the problem. Rather, analytics leaders and their teams are breaking through cultural barriers and managing behavioral change in a new era of accountability.

In this interactive session, Jack Philips and Christopher Donovan discuss:

  • The value of regularly assessing the analytics maturity of the enterprise and benchmarking against your peers
  • The three principles of the information economy and the north star of supply and demand harmony
  • Key actions D&A leaders and their teams can take to progress in their analytics maturity journey