With the proliferation and sophistication of self-service tools, it is likely your organization uses visually stunning dashboards to track and consume data on a variety of business functions. But to realize the full value of this data, analytics practitioners need to think like product managers and reimagine these dashboards as customer-centric, Analytic Stories ®.

In this session, Lee Feinberg brings his expertise in scaling data storytelling and explores:

• The core components to operationalizing data storytelling
• The key elements of analytic stories and how to increase engagement and adoption
  
• A go-to-market playbook to launch your product, retain customers, and measure
  impact