Now more than ever the role of the CDAO is facing an interesting future. We spent a decade convincing our business colleagues and executives that BI isn’t Advanced Analytics. More recently we’ve been managing the balance of predictive and prescriptive applications into business decision making. But we face a future of unknowns, with great opportunity. As a big data futurist Chris Boone shares his thoughts on the guiding principles that data and analytics leaders need to be aware of to plan for what is coming next.