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Data and Analytics Trends Impacting Marketing, PART 1: Channels and Personalization
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Will the Open Source Movement Backfire?
While open source software has been around for decades, its adoption level and breadth of focus have exploded in recent years. Most companies now make regular use of open source software - and that usage is increasing. However, there is a potential downside to the open source explosion that
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AI is a Linear — Not Exponential — Technology
Organizations like Singularity University are focused on what they call “exponential technologies,” for which “the power and/or speed doubles each year, and/or the cost drops by half.” They classify AI as exponential, but alas it is not. Ray Kurzweil, a co-founder of Singularity University, claims that the “singularity” for AI—the
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2018 Research Journal
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The Benefits of Ignoring When Executives Misunderstand Artificial Intelligence
With the hype surrounding Artificial Intelligence (AI) today, almost everyone in the analytics and data science space has been asked about AI by their business partners. Unfortunately, during these conversations it often becomes apparent that the business person really doesn’t have a clue what AI really is or what AI
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Five Reasons to Attend IIA's Analytics Symposium in Portland
We’re excited to host the semi-annual Analytics Symposium in IIA’s hometown: Portland, Oregon on March 12-13 at the historic Sentinel Hotel. Come hear top analytics leaders share their experiences in executing successful programs within their organization, trends they see influencing the industry and innovations that are changing the analytics
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AI Transformation Journey
Join IIA as we host Edward Vandenberg, subject matter specialist in analytics and AI for the P&C Industry. In this webinar, you will go through the journey of analytics decision-making and find new ways of facing analytics problems. Edward shares his insights on navigating through key analytic challenges. These key
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Don’t Be an Analytical Jerk!
There are a lot of skills necessary to be a successful analytics or AI leader within an organization. You’re probably familiar with them; you need quantitative skills, business acumen, tech and programming capabilities, yadda, yadda, yadda. You have heard these over and over again, and my guess is that if
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Article Review: The New Job Description for Data Scientists
The New Job Description for Data Scientists, an InformationWeek article by Rich Wagner, outlines important trends about the future of data scientists and their role in analytics functions. This blog covers key takeaways from Wagner’s article and three recommendations for analytics leaders based on the trends discussed.Key TakeawaysAutomation of time-intensive
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Six Strategic Models for Your Analytics Organization
Is your analytics function strategically organized in a cross-functional or centralized model designed to create the greatest business value, or are you operating in disjointed silos? In this webinar, get answers to one of the top questions IIA gets from analytics leaders: “How should we organize our analysts?”