Research

Fraud Analytics: Data Challenges and Business Opportunities

By James Ruotolo, Robert Morison, Apr 16, 2015

Available to ERS Clients only

Fraud analytics applications are growing more sophisticated and important, not just in banking and insurance, but also in healthcare and government – anywhere there is an opening to cheat on financial transactions or benefits received. For most of these applications, the biggest challenges lie not in the analytical modeling, but in gathering and preparing the data for analysis. When the analytics seems to be underperforming, the problem almost invariably lies in the data. When the data challenges are met, however, the enterprise unlocks multiple streams of value – not only in fraud detection, but also in adjacent applications for predicting fraud, prioritizing investigation, and even developing a more complete view of the customer.

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Many people are talking about Key Performance Indicators, Metrics, Analytics, and other indicators of performance. The importance of selecting the right metrics or “measures” as I prefer to call them, is critical as we all know that metrics drive behaviors. Rather then selecting a plethora of meaningless metrics, it is always better to focus on a critical few, and select them wisely. Here are a few guidelines I’ve encountered over the years that might help people think more about selecting and establishing metrics for your supply chain.

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NINE SIGNS YOUR COMPANY IS ANALYTICAL

By Kimberly Nevala, Apr 14, 2015

The post 10 Signs You Are Analytical exposed common traits demonstrated by the analytically inclined. The traits discussed also apply to larger organisms (otherwise known as companies). But keeping a multi-headed organism on track requires more than just an analytic mindset.

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Transforming Healthcare with Patient Generated Data

By Chris Gough, Apr 09, 2015

Available to ERS Clients and Professional Members

IIA spoke with Chris Gough, Lead Solutions Architect with Intel Health & Life Sciences to understand how the wearables market is impacting patient care as well as some of the changes taking place with providers, insurers, and employers. With significant growth projections, wearables have become more than a passing trend and are truly changing the way people and organizations think about managing health.

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The Perils Of Marketing Attribution

By Bill Franks, Apr 09, 2015

One of the hottest topics in analytics today is marketing attribution. Attribution, for those unfamiliar, is the process of assigning credit to various marketing efforts when a sale is generated. In the modern world, this is no easy task.

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Customer Event Analytics Part 3: Data Storage and Retrieval

By Robin Way, Apr 07, 2015

Available to ERS Clients only

This is the third in a series of three research briefs on Customer Event Analytics. Part 1 set a business context for customer event and response analytics and explored types of events in detail. Part 2 focused on the techniques used by analytics practitioners to transform transactional and other data into signals for how the firm should respond. This brief will discuss the data storage and retrieval technologies, including big data technologies, enabling advanced customer event analytics.

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Tackling Common Analytics Problems

By Stephan Kudyba, Apr 07, 2015

So you’ve jumped on the analytics bandwagon to improve decision making and process efficiency with strategic information, but so far your plans are not working out…what’s the problem you ask? As powerful as analytics can be to provide decision support in organizations, there are a number of factors that can render analytic initiatives lackluster or of little value

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Inquiry Response: Valuing the Benefits of Analytics Projects

By IIA Faculty, Apr 06, 2015

Available to ERS Clients only

What are some methods to determine a valuation of analytic project benefits? Often, a control group (text book) approach is very difficult to deploy in the enterprise. Besides, analytics is often a part of a bigger project. There may not be a silver-bullet, but some ideas on how to go about valuation will be great.

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A little more than a year ago, IIA offered our first view of the landscape of analytics maturity within the healthcare provider space. In our research, providing deep quantitative assessments to more than 20 healthcare provider organizations, we uncovered two important facts:

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10 Signs That You’re Analytical

By Kimberly Nevala, Mar 31, 2015

As organizations extend the analytic umbrella – inviting business and technologists to actively collaborate in analytic insight centers and labs – contributions from the non-quantitatively inclined are more imperative than ever. An analytic orientation and critical thinking is not just for the data scientist anymore (if it ever was).

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