Analytics Blog by International Institute for Analytics

Services Overview
Offerings designed to help companies make the transition to data-driven decision making, advanced analytics and AI
- Research & Advisory Network
  Access to unbiased experts, frameworks, research and case studies to maximize analytics team effectiveness and success
- Analytics Leadership Consortium
  Councils for analytics leadership teams meeting regularly to share and discuss effective strategies and best practices
- Analytics Maturity Assessments
  Actionable, diagnostic insights and recommendations for the enterprise, analytics organizations and individual contributors
- Advisory Services
  Unbiased guidance and support from IIA leaders and experts
Expertise Overview
IIA help clients build capabilities across seven areas critical to building a successful and effective enterprise analytics capability
- Organization
  Organization models, talent, analytics skills, roles & responsibilities, funding models, etc.
- Culture
  Analytics maturity, information economies, leadership, decision-making skills, ethics, etc.
- Process, Methods & Practices
  Analytics techniques, artificial intelligence, business intelligence, agile, visualization, storytelling, UX design, etc.
- Plans & Programs
  Developing an analytics strategy, building an analytics program, measurement, communication, etc.
- Demand Management
  Business alignment, operationalization, requirements definition, prioritization, ROI, metrics, etc.
- Data
  Data strategy, data management, data governance, access, privacy, data engineering, etc.
- Tools & Technology
  Analytics platform strategy, analytics application lifecycle, Cloud, Dev Ops, tool selection, etc.
Resources Overview
Example insights, frameworks and best practices derived from IIA’s experience working directly with clients
- Strategy & Thought Leadership
  Foundational concepts for analytics success
- Analytics Maturity
  Measuring analytics capability with the 5 Stages of Analytics Maturity and DELTA Plus frameworks
- Practical Insights
  Detailed explorations of specific analytics areas taken from IIA’s client only content library
- Roundtables & Webinars
  Regularly scheduled, in depth presentations on topics that matter from IIA executives, experts and thought leaders
Community Overview
Content designed to share trends, challenges, insights and best practices from our work with clients in the broader analytics community
- Blog
  Timely, relevant perspectives from IIA leaders and experts based on our experience with clients and unique market perspective
- Podcast
  Informative and engaging discussions with successful analytics executives from leading companies
- Events
  Virtual and in person Symposiums with practitioner-driven agendas, collaboration and peer-to-peer networking
- Roundtables & Webinars
  Regularly scheduled, in depth presentations on topics that matter from IIA executives, experts and thought leaders
Company Overview
Over a decade of experience delivering unbiased research, advisory and assessment services designed to accelerate analytics performance
- News
  The latest news and press releases from IIA
- Leadership
  Executive team and key advisors
- Careers
  Join the IIA team
Contact

Services Overview
Offerings designed to help companies make the transition to data-driven decision making, advanced analytics and AI
- Research & Advisory Network
  Access to unbiased experts, frameworks, research and case studies to maximize analytics team effectiveness and success
- Analytics Leadership Consortium
  Councils for analytics leadership teams meeting regularly to share and discuss effective strategies and best practices
- Analytics Maturity Assessments
  Actionable, diagnostic insights and recommendations for the enterprise, analytics organizations and individual contributors
- Advisory Services
  Unbiased guidance and support from IIA leaders and experts
Expertise Overview
IIA help clients build capabilities across seven areas critical to building a successful and effective enterprise analytics capability
- Organization
  Organization models, talent, analytics skills, roles & responsibilities, funding models, etc.
- Culture
  Analytics maturity, information economies, leadership, decision-making skills, ethics, etc.
- Process, Methods & Practices
  Analytics techniques, artificial intelligence, business intelligence, agile, visualization, storytelling, UX design, etc.
- Plans & Programs
  Developing an analytics strategy, building an analytics program, measurement, communication, etc.
- Demand Management
  Business alignment, operationalization, requirements definition, prioritization, ROI, metrics, etc.
- Data
  Data strategy, data management, data governance, access, privacy, data engineering, etc.
- Tools & Technology
  Analytics platform strategy, analytics application lifecycle, Cloud, Dev Ops, tool selection, etc.
Resources Overview
Example insights, frameworks and best practices derived from IIA’s experience working directly with clients
- Strategy & Thought Leadership
  Foundational concepts for analytics success
- Analytics Maturity
  Measuring analytics capability with the 5 Stages of Analytics Maturity and DELTA Plus frameworks
- Practical Insights
  Detailed explorations of specific analytics areas taken from IIA’s client only content library
- Roundtables & Webinars
  Regularly scheduled, in depth presentations on topics that matter from IIA executives, experts and thought leaders
Community Overview
Content designed to share trends, challenges, insights and best practices from our work with clients in the broader analytics community
- Blog
  Timely, relevant perspectives from IIA leaders and experts based on our experience with clients and unique market perspective
- Podcast
  Informative and engaging discussions with successful analytics executives from leading companies
- Events
  Virtual and in person Symposiums with practitioner-driven agendas, collaboration and peer-to-peer networking
- Roundtables & Webinars
  Regularly scheduled, in depth presentations on topics that matter from IIA executives, experts and thought leaders
Company Overview
Over a decade of experience delivering unbiased research, advisory and assessment services designed to accelerate analytics performance
- News
  The latest news and press releases from IIA
- Leadership
  Executive team and key advisors
- Careers
  Join the IIA team
Contact

Federated Analytics and Avoiding the Oscillation Trap

By Jack Phillips

May 19, 2025

Stop the cycle of oscillating between centralized and decentralized analytics operating models—and start designing for how work really happens.

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Rethinking Data Security Before It Slows Down Your Analytics

By Jack Phillips

May 12, 2025

Security shouldn’t stall your analytics. Learn how leaders are rethinking data protection to move faster—without sacrificing trust.

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When Everyone Defines ‘Customer’ Differently: Rebuilding Trust in Self-Serve

By Jack Phillips

May 5, 2025

Methods & Practices

Self-service won’t scale without trust. Learn how to build clarity, consistency, and accountability into your metrics and dashboards—without killing creativity. Read the latest blog from IIA CEO, Jack Phillips.

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When Governance Clashes: Why Your Data Strategy Needs a Truce Between IT and Analytics

By Jack Phillips

April 28, 2025

Governance

Misaligned governance undermines data strategies. Learn how to rebuild trust between IT and analytics—and create a foundation for scalable success.

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Data Community: The Force Multiplier

Accelerating Your Data Innovation Journey in Healthcare

By Ryan Sousa

April 24, 2025

Accelerating Your Data Innovation Journey in Healthcare Series

In this article, Ryan Sousa brings data fluency home with an in-depth discussion on building your data community.

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Design for Data: What Every Product and Analytics Leader Needs to Rethink Before the Next Build

By Jack Phillips

April 15, 2025

Plans & Programs +1

Struggling to get the right data out of your digital products? Learn how to design for data from the start—so your insights don’t arrive late or broken.

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Data and Analytics Glossary: AI Hierarchy

By IIA

April 7, 2025

Methods & Practices +1

Glossary on all things AI relating to data and analytics.

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Leverage the Hype of AI to Build a Better Data Strategy

By Jack Phillips

April 7, 2025

Plans & Programs +1

The bedrock for analytics success is having a strong data strategy. This article explores IIA’s point of view about data challenges, AI hype, and how to clear a path forward.

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Leveraging Data Analytics to Drive Organizational Strategy: A Guide for Senior Leaders

By IIA

April 2, 2025

IIA +1

At IIA, we believe that the key to unlocking real ROI in analytics doesn’t just lie in technology. It’s about the underlying analytical foundations: people, data quality, organizing model, etc. The insights shared at our recent ALC Summit reaffirmed this vision. Check out some of them in this blog.

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