Tools, Templates, and Guides

Download the 2018 edition of our annual Analytics Research Journal for an inside look at featured research, members of the Expert Network, and new offerings from IIA.

Analytics advances are accelerating at an unprecedented pace, and perhaps nowhere more quickly than in marketing. Advances in computing hardware, software applications and delivery channels enable marketers to deliver timely…

One of the continual challenges for analytics leaders is measuring the work of their analytics groups and communicating the results to business leaders. Sound measurement and transparency form the foundation…

Does the development of enterprise analytics capabilities really drive superior company performance? As IIA works with clients from around the world, we are often asked this question. Of course, we…

Each year, the International Institute for Analytics takes time to focus on the latest analytics trends and the most pressing analytics challenges currently facing organizations. We gather the basis for…

By Jesse Anderson Excerpt: Containers are repositories that hold everything required to run a microservice, software process, application, or data analytics program. Each container includes everything required to run the…

Analytics can no longer be considered an optional capability for businesses that strive to be competitive in today’s environment. In working with organizations across a number of industries, one of…

All too often resource allocation against prioritized business problems is either “next person up” or “Jane should work on this because she delivered well on her last one.” And when…

Each year, the International Institute for Analytics takes time to focus on the latest analytics trends and the most pressing analytics challenges currently facing organizations. We gather the basis for…