Resources
Explore insights from IIA and select content from our research library below. Our content is always independent and driven by our clients’ everyday problems, challenges and initiatives.
Marketing Attribution In A Post-Cookie World
Google has only delayed the inevitable – the end (of third-party cookies) is still coming. Despite Google announcing that it would stop tracking third-party cookies back in January 2020, many…
Embracing Data Governance
Data governance has often been looked upon as a burdensome but necessary hedge against legal or compliance issues, which we refer to as Data Governance 1.0 (DG1.0). In contrast, Data…
Supporting Data Literacy Efforts With Self-Service BI
There are many wrong ways to drive data literacy and only one right way - in context. Data Literacy efforts are only effective when they enable people to actively use…
Racial Equality in Analytics
In this webinar, the third in a series on Racial Equality in Analytics, Tamara DaCosta, HR Director, Reporting and Analytics HQ at Turner Construction Company, Diya Wynn, Sr Practice Manager,…
Creating An Analytics Community Of Practice
A Community of Practice (CoP) enables individuals to come together to work towards a common goal. Why should you consider starting a CoP in your organization? To improve analytics activities…
Closing the Analytical Talent Gap: An Executive's Guide to Working with Universities
After spending several years answering almost daily emails and telephone calls from business managers asking for staffing help and aiding fellow academics with their analytics teaching needs, Dr. Jennifer Priestley…
Architecting a Modern Analytics Tech Stack
Buy or build? Cloud or on-prem? Packaged analytics software of custom Python? These are false choices. No business can afford to think of these choices in a binary way. The…
Data Culture & Data Literacy - Transformative Concepts or False Hope?
It seems every company is pursuing Data Culture and Data Literacy programs, but what exactly are they hoping to achieve? These topics get a lot of press, sound very inspirational,…
Disciplined Self Serve BI Enables Advanced Analytics
“Self-service is best characterized as a broader business effort to continue the maturation of your enterprise analytics. Core to that maturation is a focus on identifying more and better business…
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