Blog Posts by Jack Phillips

In Part 1 of this series, we explore the benefits of a better analytics operating model and the components of IIA’s framework to map it.

Part 2 in our series on self-service programs gives practical steps on segmenting demand, creating behavioral incentives, and prioritizing projects for innovation.

Part 1 in our series on self-service programs demystifies the concept and lays the groundwork for adopting self-service analytics within the unique history, culture, and characteristics of your organization.

This article rounds out IIA’s framework on demand segmentation and gives you a scoring method for mapping change.

From demand patterns to advocacy, learn what critical dimensions you need to consider when segmenting demand and orient your team toward demand-driven supply, an ideal state for the enterprise.

World-class supply cannot deliver business value without the balance and collaboration of demand. This article explores optimal collaboration between data producers and consumers to build trust and analytic adoption.

Part 2 of our series on building a data strategy covers steps 6-10 in our data strategy framework, emphasizing architecture, use cases, and roadmaps.

The fundamental problem with most analytics initiatives is that they are often undertaken in an under-characterized context. Get to know your firm’s information economy to make progress in AI.

The goal of this study is to characterize the capabilities required for BI success and to better understand the foundational relationship between business intelligence maturity and analytics maturity.