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Blog Posts by Bill Franks

Any new leader in any field will have to face several challenges in the first few months on the job if he or she is to succeed. On May 11, The International Institute for Analytics (IIA) hosted a webinar…
There have been many science fiction stories (as well as video games!) that revolve around the tradeoffs between powerful, strong, hard to harm combatants and those that are small, nimble, but easy to harm. Both have their merits and…
Every individual and enterprise travels a unique journey in the pursuit of analytics. In my case I could never have predicted how my journey would unfold when I first entered the workforce over 20 years ago. The rise of analytics…
It used to be that a doctor was a doctor for the most part. Even a century ago, unless you lived in a large city, people likely had a town doctor who handled most every type of ailment and guided…
Last month, I wrote about why simply making predictions isn’t enough to drive value with analytics. I made the case that behind stories of failed analytic initiatives, there is often a lack of action to take the predictions and turn…
In recent times, I have read a number of articles lamenting the frequent lack of value resulting from large scale analytics and data science initiatives. While I have seen substantial value driven from many efforts, I have also seen examples…
Most people think that in the age of big data, we always have more than enough information to build robust analytics. Unfortunately, this isn’t always the case. In fact, there are situations where even massive amounts of data still don’t…
As analytics are embedded more and more deeply into processes and systems that we interact with, they now directly impact us far more than in the past. No longer constrained to providing marketing offers or assessing the risk of a…
I recently had someone ask me, “For years we’ve talked about changing analytics from 80% data prep and 20% analytics to 20% data prep and 80% analytics, yet we still seem stuck with 80% data prep. Why is that?” It…